Simple, Transparent Pricing
Annual commitment. No trials. Like hiring a fractional advisor, but always there.
Foundation
For founders who just made their first sales hire and need structure around what their team focuses on each week.
€1,667 / month equivalent, billed annually
- Sales mechanism & execution plan
- Pipeline dashboard & health score
- Weekly brief with deal prioritisation
- Stall detection & deal alerts
- Gap analysis & OKR framework
- HubSpot & Pipedrive integration (coming soon)
- Email support
Growth
For founders who want the platform and a revenue strategist in their corner. Someone who knows your numbers, challenges your assumptions, and tells you where to focus.
€3,000 / month equivalent, billed annually
- Everything in Foundation
- Dedicated revenue strategist
- Monthly 45-min pipeline review call
- Strategic input between calls (email/Slack)
- Curated weekly opportunity list
- ICP sharpening & win/loss analysis (coming soon)
- Rep performance tracking (coming soon)
- Priority support
Enterprise
For larger teams with multiple reps, custom integration requirements, or specific service level needs.
Pricing tailored to your team and requirements
- Everything in Growth
- Multi-rep team management
- Custom CRM & tool integrations
- Dedicated implementation support
- API access
- SLA guarantee
- Custom onboarding & training
Foundation and Growth are annual commitments. 30-day satisfaction guarantee. No setup fees.
What You're Actually Comparing Against
Founders at this stage are choosing between hiring someone, bringing in a fractional leader, or figuring it out alone. Here's what each costs.
Head of Sales
Salary + recruitment fee + ramp time
Fractional VP of Sales
1–3 days per week, senior leadership
Recruitment agency placement fee
One-time. Before one euro of salary.
Sales consultant engagement
Project-based, no ongoing support
fromThoughts Foundation
AI platform — annual commitment, no setup fees
Your Savings
vs. a Head of Sales
saved per year
Cost estimates based on European market averages for early-stage B2B companies (NL, DE, Nordics).
Frequently Asked Questions
Why annual billing only?
We're not a SaaS tool you trial for a month. We're a commitment, like a fractional advisor or a new sales hire. Annual billing means we both invest properly in making it work. A 30-day satisfaction guarantee covers the risk on your side.
What does “dedicated revenue advisor” mean in Growth?
It means a real person who knows your pipeline, your team, and your numbers. Available monthly for a 45-minute pipeline review call and async via email or Slack for urgent questions between calls. Not a support agent. An advisor.
What if I'm not happy with the results?
We offer a 30-day satisfaction guarantee. If you don't see clear value in the first 30 days, we'll work with you to fix it, or refund you. We want every founder to get real results, not just access to a platform.
What CRMs do you integrate with?
HubSpot and Pipedrive integrations are in progress. In the meantime, you can import pipeline data via CSV. Most founders at this stage use one of these two. If you're on something else, mention it when you get in touch.
Do you work with founders outside the Netherlands?
Yes, we work with B2B founders across the Netherlands, Germany, and the Nordics. Everything runs in English. Market-specific benchmarks and context are built into the platform.
Which plan is right for me?
Foundation is built for founders who need structure and visibility. Growth is for founders who also want an experienced advisor in their corner, reviewing their pipeline monthly and helping them direct their team. If you're unsure, start with a conversation.
Ready to talk?
No demo call required. Tell us where you are and we'll tell you whether we can help.
Let's Talk